Full Certification Track 2026 (EN)
The Full Certification Track brings together all three modules of Behavioural Leeway’s Predictive Behavioural Designer certification within one coordinated training pathway. It is designed for professionals who want to combine predictive behavioural analytics, behavioural design and strategic change capability in a coherent executive-level programme.
Predictive Behavioural Designer
»Predict and Shape Behaviour in Organisational Change«

Participants move step by step from the structured analysis of behavioural data to the design of targeted interventions and, finally, to the integrated application of the CLIMB™ Framework in complex transformation settings. Completing all three modules leads to the full qualification as a Predictive Behavioural Designer.
Training structure
The certification pathway consists of three connected trainings:
Predictive Behavioural Analytics
Fundamentals 1 | 2 days (live-online)
»Turn Behavioural Data into Better Change Decisions«
Participants learn how to use behavioural data and build simple predictive models as decision support in organisational change. They generate first predictive behavioural insights to inform change-related decisions.
Details with agenda 
Behavioural Design
Fundamentals 2 | 4 days (hybrid)
»Turn Behavioural Insights into Effective Change Interventions«
Participants learn how to map behavioural journeys and decision points, analyse choice architectures, and prototype interventions to create a Behavioural Design Blueprint for testing and iteration.
Details with agenda 
CLIMB™ Masterclass
Advanced Training | 6 days (hybrid)
»Integrate Behavioural Diagnostics, Prediction and Intervention Design to Navigate Complex Change«
The Masterclass integrates predictive behavioural analytics, behavioural diagnostics and intervention design into one advanced executive format for complex organisational change and transformation processes.
Details with agenda 
Together, the three modules create a structured competence pathway from behavioural insight to predictive modelling and behaviourally informed change design.
Programme start and dates
The Full Certification Track starts in September 2026 with Fundamentals 1 and continues through the complete certification pathway until December 2026.
▶ You start with Predictive Behavioural Analytics | Fundamentals 1:
10 – 11 September 2026 | live online
▶ You continue with Behavioural Design | Fundamentals 2:
01 – 02 October 2026 | in person in Amsterdam
09 October 2026 | live online
16 October 2026 | live online
▶ You conclude with the CLIMB™ Masterclass | Advanced Training:
05 – 06 November 2026 | in person in Amsterdam
20 November 2026 | live online
27 November 2026 | live online
11 December 2026 | live online
18 December 2026 | live online
The Full Certification Track is booked as one complete September-to-December 2026 certification pathway.
- All confirmed training dates can be found here: 👉 Trainings 2026–2027 (PDF)
- Further information about the complete certification programme is available at www.predictivebehaviouraldesign.com
What participants gain
After completing the full certification pathway, participants will be able to:
- work with behavioural data in a structured way and generate first predictive insights in KNIME
- build and interpret baseline models such as logistic regression, decision trees and random forests
- identify behavioural patterns, resistance signals and risk constellations in change settings
- segment stakeholder groups according to behavioural tendencies and likely response patterns
- map behavioural journeys, decision points and decision environments in transformation processes
- translate predictive and behavioural insights into targeted intervention logic
- design, prototype and refine behaviourally specific interventions for testing and implementation
- apply the CLIMB™ Framework to connect behavioural diagnosis, predictive analysis and strategic change design in complex organisational settings
- address transparency, fairness, ethics and data protection responsibly in behaviour-related change work
Certificate
Participants who complete all three modules of the Full Certification Track receive the official certificate Predictive Behavioural Designer, issued by Behavioural Leeway.
The certificate documents the accomplishment of the advanced training in predictive behavioural analytics and behavioural design, as well as the successful completion of the full certification pathway.
Who is it for?
The Full Certification Track is designed for professionals who want to strengthen their ability to analyse, predict and shape behaviour in organisational change, including:
- Change managers and transformation leads
- Professionals in organisational development, HR, People and Culture, and L&D
- Internal and external consultants working on behaviour-dependent change
- Behavioural and data analysts involved in transformation processes
- Professionals working across strategy, communication, employee experience and implementation
- Specialists who want to connect predictive analytics with behaviourally informed intervention design
Practical note
This package covers the complete certification pathway of the September 2026 cohort. The in-person training sessions take place in Amsterdam at The Social Hub Amsterdam City.
Package price and booking advantage
The Full Certification Track can be booked as a complete package and combines the early booking rates of all three modules with an additional package discount.
Standard individual booking total
Fundamentals 1: €1,490
Fundamentals 2: €2,750
CLIMB™ Masterclass: €3,950
Total: €8,190 plus VAT
Early booking total
Fundamentals 1: €1,290
Fundamentals 2: €2,450
CLIMB™ Masterclass: €3,450
Total: €7,190 plus VAT
Full Certification Track package
An additional 10% package discount applies to the early booking total for full-track enrolment made at least four weeks before the programme start date.
Final package price: €6,471 plus VAT
✅ Your advantage: Save up to €1,719 compared with standard individual bookings.
| Hybrid-Kurs | Full Certification Track 2026 (EN) |
| Nummer | P1-FT-09-2026-EN |
| Freie Plätze | 10 |
| Datum | 10.09.2026 – 18.12.2026 |
| Preis | EUR 6'471.00 MwSt exkl. |
| Ort | Hybrid Course | Live Online & Amsterdam Wibautstraat 131D 1091 GL Amsterdam |
| Kontakt | Behavioural Leeway Heinrichstrasse 6 50676 Köln Tel. +4917616469562 behaviouralleeway.com/predictive-behavioural-design-training/ |
| Anmeldeschluss | 06.09.2026 00:00 |
| Status | Für Anmeldungen geöffnet |
| Kontakt | Herr Dirk Johann +4917616469562 [email protected] |
| Nr. | Datum | Zeit | Leiter*in | Ort | Beschreibung |
|---|---|---|---|---|---|
| 1 | 10.09.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 1 – Foundations and Data Preparation (Live Online) |
| 2 | 11.09.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 2 – Baseline Modelling, Evaluation and Interpretation (Live Online) |
| 3 | 01.10.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 3 – Tool-Supported Workflow and Prototype Development (In-person) |
| 4 | 02.10.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 4 – Integration, Refinement and Rollout Readiness (In-person) |
| 5 | 09.10.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 5 – Digital Workflow for Behavioural Design (Live Online) |
| 6 | 16.10.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 6 – Integration, Testing and Presentation (Live Online) |
| 7 | 05.11.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 7 – CLIMB™ Framework and Change Audit Workflow (In-person) |
| 8 | 06.11.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 8 – Behavioural Diagnostics and Decision Conditions (In-person) |
| 9 | 20.11.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 9 – Behavioural Journey Mapping and Segmentation (Live Online) |
| 10 | 27.11.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 10 – Predictive Behavioural Analytics for Change Practice (Live Online) |
| 11 | 11.12.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 11 – Behavioural Prototyping, Testing and Iteration (Live Online) |
| 12 | 18.12.2026 | 09:00 – 17:00 | Herr Dirk Johann | Hybrid Course | Live Online & Amsterdam | Day 12 – Governance, Responsible Use and Impact (Live Online) |
Johann Behavioural Change Advisory GbR
Behavioural Science for Organisational Change
